Redwood Apartment Neighborhoods News
Independence, Ohio – February 8, 2021 – Redwood Living Inc. (Redwood) is proud to announce that 25 Redwood Neighborhoods have been recognized for their best-in-class online reputations as part of the Elite 1% ORA™ Power Rankings of properties for 2020 by J Turner Research, the leading market research firm exclusively serving the multifamily industry. The national list only includes 1,303 properties that earned this elite distinction.
The Elite 1% ORA™ Power Ranking is an annual ranking based on monthly online reputation research of over 122,000 apartments across multiple review sites and Internet Listing Services (ILSs). J Turner assigns an independent Online Reputation Assessment score (ORA™) to each property based on a scale of 0-100, and this score determines a property’s rank.
The ORA™ score was developed by J Turner to simplify how online reputation is measured, and it serves as the multifamily industry standard to measure a property’s online reputation.
The annual Elite 1% ranking is part of the ORA™ Power Ranking series published by Multifamily Executive (MFE). Each month, MFE features a ranking of properties and management companies based on their ORA™ scores. A property or a management company does not have to be a J Turner Research client to qualify for this ranking. To be eligible for the Elite 1% ranking, a property had to register a minimum ORA™ score of 90. For properties with the same ORA™ score, the property with the higher number of reviews ranked higher. The national average ORA™ is 65.73.
The following 25 Redwood Neighborhoods were named to the Elite 1% ORAÔ Power Ranking list of 1,303 properties across the United States:
“It is a great honor for 25 of our Redwood Neighborhoods to be recognized as ORA™ Elite 1% properties by J Turner Research,” says Mike VanGelder, Senior Vice President of Property Operations at Redwood. “Our teams go above and beyond every day to make our residents feel at home, and their significant efforts are clearly working. We look forward to continuing to provide this level of service to all Redwood residents in 2021.”
Redwood owns and manages more than 12,000 apartment homes in more than 100 neighborhoods throughout Ohio, Michigan, Indiana, Iowa, North Carolina and South Carolina.